Meet Sprout – Meet Fernanda Trevisan, Scientist

Photo of Fernanda

Industry Insights

06/05/2021

In part two of our Meet Sprout series, we ask Fernanda Trevisan, Scientist, about her work, what brought her here and what makes her tick. Fernanda is based in London, UK.

 

  1. What does your role at Sprout involve?

A variety of activities, but mainly finding ways to put the patient’s voice at the heart of everything we do. My work routine often consists of researching previous studies, searching, and testing innovative methods to conduct patient research, and putting all these together in projects and recommendations to our clients.

 

  1. What led you to this career?

My desire to understand people’s drivers and motivation and apply this knowledge to improve people’s wellbeing. I started my career as a marketer, learning about people’s drivers for purchasing decisions and how they relate to brands. Recently, I completed an MSc in Behaviour Change focused on health. Working as a scientist at Sprout was a natural path to apply my knowledge while generating a positive impact – I feel fulfilled by this role.

 

  1. What do you value most about the work you do at Sprout?

Our evidence-based approach. Starting a project by examining the literature available and latest high-quality research helps to build a solid base of knowledge to provide effective recommendations.

 

  1. What’s one thing you’re learning now, and why is it important?

At work, I’ve been learning about new evidence-based research methods that do not burden people in vulnerable conditions, for example the rare disease population. This fascinates me because it is such a timely and relevant topic that needs to be faced by health research agencies. I enjoy working on projects using innovative approaches.

During my time outside Sprout, I am reading the book ‘Energise’ by Robert West who was my professor at UCL and who taught me a lot! On weekends I am volunteering in the area where I live, delivering groceries and meals to people who are self-isolating due to the pandemic and learning more about how the pandemic is impacting the most vulnerable ones.

 

  1. What 3 words would your friends use to describe you?

I received kind messages from my girlfriends on International Women’s Day. I think the adjectives in those messages answer this question.

  1. Hard-working
  2. Tenacious
  3. Kind

 

  1. If you could choose a superpower, what would it be?

I would like to be able to control the events and consequently the newspaper headlines for one day only. I would love to provide the world with a boost of hope and joy.

 

Follow @FernandaSprout on Twitter here and on LinkedIn here